About Marx Optical
Marx Optical is a family-owned eyecare practice serving its community for 36 years. What started as an independent practice now spans four locations, seven doctors, and 70 staff members, with its own in-house lab producing eyewear on site. For COO Marc McLendon, training a staff that size on multiple platforms was nearly impossible, and every minute lost to slow software multiplied across the whole business. Watch the video below to see how Barti solves both.
Ready to see Barti for yourself? [link url="/schedule-a-demo?utm_source=blog&utm_medium=video&utm_campaign=content-case-study-marx-optical-video" text="Schedule a demo"]
The Challenge
- An outdated EHR that took up to ten minutes to restart when it logged out
- Multiple platforms making it nearly impossible to train 70 staff on one standard operating procedure
- Software that had fallen behind how a modern practice operates
- Patients feeling the technology in the room instead of a conversation
- A high daily patient volume across four locations with no room for slowdowns
The Results
- Five to ten more patients helped each day
- An estimated $2,000 to $6,000 in additional revenue potential daily
- One system and one standard operating procedure across all four locations
- A 70-person team onboarded with less friction than expected
“We're probably saving 5 to 10 minutes an interaction with each patient. That allows us to help 5 to 10 more people. With an operation this size, that can translate anywhere from $2,000 to $6,000 more a day"
Marc McLendon
COO, Marx Optical
